The idea here is to give extra exposure to
designers who consistently offer free
stuff to avatars and to showcase other
works by those designers in the hopes of
generating sales so they stay in business.

1. Designers consistently offer quality
free items. These can be via group gifts,
lucky boards or chairs, MM Boards, items
in their stores, because they participate
in hunts.

2. The free items are not creator logo driven.

3. The free items change periodically --
offering up even a generous starter pack
that never changes isn't enough to be
spotlighted unless they offer free or
"dollarbie" type promotions.